A screenshot of your real interface framed in a device with callouts pointing at the parts that matter. The screen is your product, not an invented one.
When to use it
Software, apps and anything sold on the interface. It is the only honest way to show a screen-based product, and it is what app install campaigns run on.
The thing to get right
Supply the real screenshot. A model asked to imagine a dashboard produces plausible-looking nonsense with unreadable text, and it will not resemble what someone downloads.
The format at a glance
- Output — a still image ad.
- Structure — a single frame, with the copy composited on top.
- Family — Image ads.
- Recipe id — app_ui, which is what you name when you ask for it by hand or from an agent.
What if I do not have a screenshot?
Get one first. A model asked to imagine a dashboard produces plausible nonsense with unreadable labels, and it will not resemble what somebody sees after they download. The screen is the product in this format.
Related formats
Static, direct-response creative for the feed: the headline, the offer, the proof, the comparison. Every word on these is composited by the app after the picture is rendered, so the copy comes out exactly as written.
- Social media ad — a finished, scroll-stopping Meta/IG feed ad — headline + supporting line + CTA baked in (the catch-all for "make me an ad")
- Bold graphic poster — a striking typographic poster / bold graphic ad
- Infographic — a static infographic / data-driven visual
- Before / after — a before-and-after transformation visual
- Comparison / vs — an "us vs the old way / competitor" comparison ad
- Testimonial / review — a customer testimonial / 5-star review ad graphic
The full catalog is on the creative recipes index.
Point Hermoso at your brand and render an app / product screenshot today — the free plan needs no card.
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